Free Online Marketing Tools Useful with Lead Generation Blogs
Blogs are an essential part in lead generation. Most prospect leads
are derived from visitors who read blogs from a website. For this
reason online marketers need to use informative and relevant blogs to
generate more leads.
Marketers should focus their lead generation activities on making blogs that catch the attention of readers. To effectively do this, there are actually free online marketing tools that can be used. Here are some of them:
RSS Reader
Every marketer doing lead generation should initially set up an RSS reader because it helps provide topic substance to the blog. With the help of an RSS reader, a marketer can quickly identify the buzz going on around that is worth blogging about. There are numerous feed readers that marketers can subscribe to from various website feeds that will help direct traffic to their blogs. All you need is to click the ‘Subscribe’ button and select among them the most suitable for your business.
Creative Commons Images help a lot in creating traffic to your blogs. This is why Creative Commons are essential in blogs for lead generation because it helps you search images that best suit your blog posts and filter photos in accordance to their allowable use for commercial purposes. With the help of the online marketing tool Creative Commons, you can search sites like Flicker, Fotopedia, Pixabay, and Google Images for images you can use in your blogs. Make sure to cite the original artist and provide a link back to their page for references.
Google Keyword Tool In lead generation, page rank is important. This is why every marketer aims to have their blogs dominate the SERPs (search engine ranking pages). To make this happen, they must use keywords within their blogs that suitably matches the search query of readers. Marketers must be able to know what keywords to use to dominate the search results page. The online marketing tool essential for this is the Google Keyword Tool. It helps marketer get the list of keywords with a considerable number of search volume and competitiveness.
Click to Tweet Generating links contribute to traffic volume for your blogs. Click to Tweet is an online marketing tool that provides helpful links for your readers to tweet the contents of your blogs. In your blog post, place a hyperlink that says “Tweet This Stat”. Initially, you need to type out the copy you’d like to appear in the tweet box whenever a reader tweets your content, then click ‘Generate Link,’ and hyperlink the anchor text to your blog that you wanted to be posted on the Tweeter account of your reader. This link can help increase the social shares of your content, providing a convenient way for your followers to add to your lead generation activities.
Google Docs and Comments Google Docs and Comments is an online marketing tool that allows every reader to stay on the same page even if the content of your blog is going through a series of revisions. Using this online marketing tool, you are able to engage people to make comments while you are editing or revising your blog post. You can also comment on those comments, and then click the blue ‘Resolve’ button on each comment. This exchange of ideas helps nurture your leads to clients in the future.
Marketing Grader This is an online marketing tool that helps grade all the areas (top of the funnel, middle of the funnel, and analytics) of your marketing and lead generation activities. To take advantage of this tool, go to marketing.grader.com, then enter your website, a competitor or two, then your email address, and click the button ‘Generate Report.’ This will provide you a screenshot of reports about how well you are doing with your marketing efforts.
Blogs contribute in every successful lead generation. Therefore, using online marketing tools that will harness the effectiveness of blogs in driving traffic and producing sales conversions is important.
Marketers should focus their lead generation activities on making blogs that catch the attention of readers. To effectively do this, there are actually free online marketing tools that can be used. Here are some of them:
RSS Reader
Every marketer doing lead generation should initially set up an RSS reader because it helps provide topic substance to the blog. With the help of an RSS reader, a marketer can quickly identify the buzz going on around that is worth blogging about. There are numerous feed readers that marketers can subscribe to from various website feeds that will help direct traffic to their blogs. All you need is to click the ‘Subscribe’ button and select among them the most suitable for your business.
Creative Commons Images help a lot in creating traffic to your blogs. This is why Creative Commons are essential in blogs for lead generation because it helps you search images that best suit your blog posts and filter photos in accordance to their allowable use for commercial purposes. With the help of the online marketing tool Creative Commons, you can search sites like Flicker, Fotopedia, Pixabay, and Google Images for images you can use in your blogs. Make sure to cite the original artist and provide a link back to their page for references.
Google Keyword Tool In lead generation, page rank is important. This is why every marketer aims to have their blogs dominate the SERPs (search engine ranking pages). To make this happen, they must use keywords within their blogs that suitably matches the search query of readers. Marketers must be able to know what keywords to use to dominate the search results page. The online marketing tool essential for this is the Google Keyword Tool. It helps marketer get the list of keywords with a considerable number of search volume and competitiveness.
Click to Tweet Generating links contribute to traffic volume for your blogs. Click to Tweet is an online marketing tool that provides helpful links for your readers to tweet the contents of your blogs. In your blog post, place a hyperlink that says “Tweet This Stat”. Initially, you need to type out the copy you’d like to appear in the tweet box whenever a reader tweets your content, then click ‘Generate Link,’ and hyperlink the anchor text to your blog that you wanted to be posted on the Tweeter account of your reader. This link can help increase the social shares of your content, providing a convenient way for your followers to add to your lead generation activities.
Google Docs and Comments Google Docs and Comments is an online marketing tool that allows every reader to stay on the same page even if the content of your blog is going through a series of revisions. Using this online marketing tool, you are able to engage people to make comments while you are editing or revising your blog post. You can also comment on those comments, and then click the blue ‘Resolve’ button on each comment. This exchange of ideas helps nurture your leads to clients in the future.
Marketing Grader This is an online marketing tool that helps grade all the areas (top of the funnel, middle of the funnel, and analytics) of your marketing and lead generation activities. To take advantage of this tool, go to marketing.grader.com, then enter your website, a competitor or two, then your email address, and click the button ‘Generate Report.’ This will provide you a screenshot of reports about how well you are doing with your marketing efforts.
Blogs contribute in every successful lead generation. Therefore, using online marketing tools that will harness the effectiveness of blogs in driving traffic and producing sales conversions is important.
No comments:
Post a Comment