Who are the True Affiliate Marketers
There are, in the world of Internet Marketing, 2 core groups of Affiliate Marketers. One is the type who recommends you affiliate products
that you can place in your blog or sites so he can make his money from
the referral fees. They seldom sell any of the affiliate products
themselves. Within this particular type group, they are again separated
into 2 different types. One will be the guy who tries to convince you to
stick everything under the sun into your blog. They seldom do any
research to find out if the product is worth promoting or otherwise. All they want is for people to sign up and as long as he makes his referral fees, he will be happy.
The other type group is the one who takes the trouble to find out the true value of the product
before they make any recommendations. They are a little bit more
ethical and responsible and not totally blinded by the color of money.
Both these core groups seldom or never sells any actual affiliate
products in their sites or blogs. Their main source of income are the
referral fees they get when their readers signs up through their
referral links.
They are called Referral Marketers
This method of affiliate marketing,
which I prefer to call “referral marketing”, can be quite lucrative.
Some networks pays quite handsomely for new sign-ups. Though some will
only pay when the new sign-up makes their first sale, there are also
many which many which pays immediately as soon as a new sign up is
approved. A fine example is Text link Ads, the giant link broker. Their
referral fees is $25 per sign up and there are many others which pays no
less.
Suffice to say, to make good in this
area, you need to have a high traffic volume blog with thousands of
affiliate marketer wannabes reading and waiting for the next new
products to promote. If they are big names and have a huge following,
Internet Marketers actually pay these “referral marketers” to review
their products so they can get lots of affiliates signing up to sell
their products for them.
We are the true Affiliate Marketers
The thousands of affiliate marketer
wannabes who are following the blog of these “referral marketers” makes
up the other core group of affiliate marketers. They will usually
consist of people like you and me and they make up the biggest type
group of affiliate marketers. Everyone who has a blog and who has the
desire to make some money from their blogs will insert more then a
couple of banners promoting one affiliate product or another. We thus,
can be considered as the true affiliate marketer.
However, there is a problem. Referral
Marketers, the guys whom we depend on to find new money making affiliate
products will tell you that X products is a good product to sell and
you will be making XX dollars if you can sell one a day. That is the
obvious part of the whole truth. The fact is, in many cases, most will
not even sell one in 3 months, lest in a day.
What Contributes To A Sale
The most important factor to consider
before blindly promoting any products under the sun as recommended by
our referral marketer friend is to ask ourselves. “What is our blog
about.”
Lots of people gets the impression that
as long as they got the traffic, they will be able to sell whatever. You
can have 5 thousand people coming daily to read about your personal sex
live, but if you insert a banner promoting WordPress Themes, believe me, you will starve.
On the other hand, if you have a blog
that writes about WordPress Themes Customizations or tips but has only
300+ daily visitors, believe me yet again, you WILL sell at least ten
themes a month.
If you haven’t heard already, that 300+ is called targeted traffic and targeted traffic is the key to making online money.Consider Also The Conversion Rate
Making online money
with affiliate products, because it pay per sale, has a much lower
conversion rate than making money through pay per click like Adsense.
To get people to part with their cash so that you can make yours as not
easy as simple getting people to click for free. A conversion rate of
0.5 to 1 percent is the accepted standard for affiliate marketers. That
is to say, for every 10,000 monthly visitors, expect not more than 10
sales. That is considered good. Of course some have claimed much higher
success rate, but I am taking my experience as a benchmark.
Thus if your blog receives less than
10,000 unique and targeted traffic per month, which relates to the
product you are promoting, expect no sales in a month. Of course you
will still sell something even if your blog gets 1000 uniques a month.
Use the 6 to 10 months expectation period instead, by which time you
would already have given up and whining away about the poor or no sales.
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